Refocus — London Book Fair Masterclass #lbf10masterclass

I attended the Lon­don Book Fair Mas­ter­class today for aspir­ing authors — enti­tled ‘How to get pub­lished.’  In my par­tic­u­lar case it should have been called ‘how not to get lost in a two ele­va­tor sys­tem’, or ‘how to tell two peo­ple next to you to STFU if they just came to hiss and tut and make sar­cas­tic com­ments to each other’.

Any­hoo — an inter­est­ing expe­ri­ence — as it usu­ally is when lis­ten­ing to pro­fes­sion­als in the indus­try (the sup­ply side (authors) are always full of doom and gloom, while being pleased as punch to be in front of an audi­ence) and the demand side try hard to keep a straight face in front of the occa­sion­ally insane things the authors say, and the absurd things the atten­dees get bees in their bon­nets about).

One of the great things, of course, is the amount of dis­agree­ment that there is between them. Which just goes to show what a highly sub­jec­tive and per­sonal experience-driven occu­pa­tion pub­lish­ing is.…

Any­hoo, it’s left me re-energised, and more deter­mined than ever to get both the edit­ing and the pitch­ing of Tom or what­ever it ends up being called, better.

A good day.

*Update* So the day itself wasn’t earth shat­ter­ing. The agent, pub­lisher, self-publisher and the two authors all said intel­li­gent, anec­do­tal — ie not ‘fol­low this snake-oil for­mula for suc­ces’ but ‘this is what I’ve found/observed’ -  mostly rel­e­vant stuff (there was a brief hia­tus for a dis­cus­sion about book cov­ers which had me reach­ing for the refund but­ton, but it got back on track soon enough). Inter­est­ingly, Car­ole Blake said she’d already sealed 3 or 4 seven fig­ure deals for estab­lished authors, and three first-time writer deals this year, both state­ments being hugely encour­ag­ing. Siob­han Custer, the self-publisher, said all the sort of things I thought she would, and I hope it works out for her. But it’s not for me.

I’ve already got Blake’s book, and while Lionel Shriver and Meg Rosoff were inter­est­ing (and per­haps supris­ingly, funny) so it was Mark Booth’s talkette that I prob­a­bly got the most out of — even if it is noth­ing more than think­ing about the title of my novel more carefully.

The quote of the day belonged to Rosoff — ‘just write a fuck­ing great book’ — in response to one of sev­eral dis­ap­point­ing ques­tions from the audi­ence (although to be fair, I guess there is no magic bul­let ques­tion to ask either — I’ve done a lot of research and wor­ried about loads of stuff, so the two ques­tions that came to mind:

(1) What do pro­fes­sion­als think is the role or poten­tial use­ful­ness of peer-review sites like authon­omy or completelynovel?

(2) The agent I’ve wanted to work with all my adult career has not responded to my query. Two oth­ers have rejected it, pre­sum­ably hav­ing failed some­thing basic in the sub­mis­sion pack­age — and partly based on this I want to resub­mit to my ‘pre­ferred’ agent. How­ever, I don’t know if I should men­tion the pre­vi­ous sub­mis­sion, or just pre­tend the whole thing never hap­pened (as I haven’t had a reply and it was sent on the same date, with the same SAE as the other two — get­ting on for three months ago now).

But I sus­pect I know the answer to (1) — as it was star­ing me in the face look­ing around the atten­dees (my heart sank, slightly, but then this is partly because it reminds me how much time I’ve ‘wasted’ try­ing to get the life expe­ri­ence to have some­thing to say.…)

And as for (2) — well, if noth­ing else comes out of today, I am going to re-edit the novel, refo­cus on one spe­cific ele­ment. Blake said the most impres­sive query she’d had was one that per­suaded her to read out­side of a sub­ject area she nor­mally read in, because the author had ‘writ­ten a book he wanted to read’. The more I think about my first book, the more I realise it’s a book I wanted to write, and I need to put some more thought into mak­ing it some­thing I, and oth­ers, would want to read.

And, for­tu­nately for my san­ity, I’ve realised since that this isn’t so hard. That some­times the prob­lem is sit­ting in this study and star­ing out my inter­net win­dow and feel­ing too scared by all the fire­works and big­ger dogs and IP and e-books and self-publishing blither blather to remem­ber that I can write. I just need to focus on the reader more, whether that’s me or you, or whoever.

Have some­thing to say. And say it as best you can. Even if the end result is ‘I wish I’d read this kind of book when I was going through what I’m writ­ing about’. It’s valid, and true — and might just help me write some­thing more… uni­ver­sal.

So, despite the embarass­ment of attempt­ing to wan­der round an empty first floor, the neigh­bours who seemed intent on adding their own sound­track to what was being said, the annoy­ing sound prob­lems and the cringe­wor­thy ques­tions, I really enjoyed my day — although per­versely I don’t think I’d rec­om­mend it to others.One attendee stormed out because the panel were being too neg­a­tive, or not spe­cific enough. Wel… as the whole panel repeated, time and time again — it’s per­sis­tence, pas­sion and pro­fes­sion­al­ism. Which means accept­ing the odds are highly stacked against us first-timers, and you know, it’s not personal.

It’s not us, it’s Rupert Mur­doch. Or who­ever runs Wal­mart. Ok, ok. It wasn’t said. But you weren’t there, man — you don’t know how tough it was in book­selling ‘Nam.

I jest. Of course it’s Murdoch’s fault. With­out him BA Bar­ra­cus would never have got on that plane.

Ok, ok. The real advice — fol­low agents, pub­lish­ers and authors on twit­ter — read their blogs and web­sites. Absorb — with­out prej­u­dice. And one day you’ll be up there, among the fol­lowed, and not just among the followers.

I hope.

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